Altria shares fell as much as 2.7 per cent after Dow Jones reported the FTC is investigating the marketing practices of Juul Labs.
- FTC investigators are looking at whether Juul engaged in deceptive marketing, including by targeting minors or using influencers, Dow Jones cited sources as saying
- “We fully cooperate and are transparent with any government agency or regulator who have interest in our category,” Dow Jones cited a Juul spokesman as saying
- The FTC and Altria declined to comment
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