(Bloomberg) -- Amazon.com Inc.’s cloud service will power Nasdaq’s first U.S. options market starting next year.

The exchange will use Amazon’s technology for private corporate clouds, called Outposts, to set up a cloud system at its data center in Carteret, New Jersey. Nasdaq Inc. Chief Executive Officer Adena Friedman announced the deal Tuesday at Amazon’s annual cloud conference in Las Vegas.

While Nasdaq is a long-time Amazon Web Services customer, the deal underscores the success of Outposts, a two-year-old bid to better compete with Microsoft Corp., which has been touting its expertise in corporate data centers to win cloud clients. 


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