(Bloomberg) -- Barclays Plc spent four hours unveiling its three-year plans for shedding costs and boosting revenue. At the end of the day, investors really only cared about one thing: capital returns. 

“The really big part has to be around the capital allocation,” Royal London Asset Management’s Richard Marwood said in an interview. “They’re looking at returning nearly half of the market capital of the business over the next few years.”

The plans to return at least £10 billion to shareholders over the next three years mainly through buybacks boosted the bank’s stock to its highest level since July. Shares of the lender, which has a market capitalization of roughly £24 billion, had been under pressure in recent months as shareholders awaited the company’s plans for future returns at the investor update event held on Tuesday. 

As part of a broad overhaul of its key businesses, Barclays is looking to expand its unsecured lending to UK consumers as well as increase its market share in areas like European rates trading and prime brokerage. Those moves should help it increase revenue to £30 billion ($38 billion) a year by 2026. 

That, combined with £2 billion in cost cuts, should allow it to boost shareholder returns in the coming years, Chief Executive Officer C.S. Venkatakrishnan told analysts on Tuesday.

“There’s still an element of skepticism” among investors, Marwood said. “If they can actually deliver on the plan that they’ve set out, then the market should start to believe them.”

Barclays on Tuesday announced it would overhaul its operations and reorganize into five new divisions: its UK retail bank, a UK corporate bank, a private bank and wealth management arm, an investment banking division and a US consumer bank. 

As part of the changes, the firm is focused on expanding its presence in credit cards and lending to consumers around the world. Barclays will soon offer unsecured loans to UK consumers who aren’t customers of the bank already and the bank also vowed to increase its US credit-card balances from $32 billion to $40 billion by 2026. 

“Providing they price it right, that’s fine, that is the nature of a bank, the safest thing you can do is not lend, but then you don’t have a bank,” Marwood said. “Unsecured lending is where you are going to get higher rates, so you know it will be an asset to the bank, but it’s a question of tempering that against the risk of bad debt.”

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