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Nov 29, 2021

Disney+ sees Beatles bump after release of Fab Four documentary

Teal Linde discusses Walt Disney Co

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Disney+ had the biggest increase in video streaming last week, recording a 7.1 per cent jump in users launching its mobile app, according to Bloomberg’s analysis of Apptopia data. 

Walt Disney Co.’s flagship streaming service released two highly anticipated programs over the Thanksgiving holiday. “The Beatles: Get Back,” a three-part documentary from director Peter Jackson, was assembled from hours of footage shot with the band in 1969 as they recorded what would become their final album.

Disney+ also debuted “Hawkeye,” a new series about the bow-slinging Marvel superhero starring Jeremy Renner. 

Disney+ reported 118.1 million subscribers for the quarter that ended Oct. 2, although that was the slowest rate of growth since the service’s launch in 2019.

ViacomCBS Inc.’s Showtime had the biggest decline in streaming among top U.S. providers for the week ended Nov. 28. Downloads of the Starz app rose 39 per cent for the top increase. DAZN app downloads showed the biggest decline.